For nearly a century, Citizen has grown throughout the world achieving recognition as a global brand. Recently, the company has risen to be the world’s largest watchmaker, a distinction Citizen has held every year since 1986.

Beyond sheer size, Citizen is also recognised as a worldwide leader in advanced technology. From the world’s slimmest LCD watch to the first voice recognition watch and the world’s first professional dive watch with an electronic depth sensor, Citizen’s record of “world firsts” is unmatched.

More recently, Citizen has become the leader in Ecologically Friendly timekeeping with its Eco-Drive collection of light powered watches. With models ranging from dress to sport to professional dive watches, Citizen Eco-Drive runs continuously in any kind of natural or artificial light for a lifetime of use. In 2007, Citizen introduced the first radio controlled atomic-timekeeping watches in the world. With the presentation of the Eco-Drive Satellite Wave at Baselworld 2011, Citizen has re-affirmed its position as a worldwide leader in timekeeping technology.